Former Farmers’ CMO Brian Cohen Joins Earnix’s Advisory Board

Insurance Veteran Brings Dual Perspective of Career with Carrier, Technology Provider

New York, New York (PRWEB) March 12, 2009 – Earnix, a leading provider of customer value and price optimization solutions for insurance and banking, announced the addition of Brian Cohen, an insurance veteran with a breadth of experience with insurance carriers as well as insurance technology providers.

As a senior executive with Farmers insurance, Brian led several highly successful business units.  As the company’s Chief Marketing Officer and head of Sales, he was instrumental in driving fundamental changes in the company’s sales process.  He also was involved with Farmer’s efforts to improve their claims operations.  After Farmers, Mr. Cohen became President and CEO of Clear Technology, a global software provider to the insurance industry, which was acquired in 2008 by Versata Enterprises.  He is currently President and CEO of Strategic Growth Advisors LLC.

“Brian Cohen has long been recognized as one of the most dynamic thought leaders in the insurance industry,” said David Schapiro, Earnix’s Chief Executive Officer.  “Having a person with his level of expertise on our advisory board will greatly enhance our industry knowledge and provide a valuable contribution to our ongoing quest to deliver technology solutions that improve insurance operations.”

“It is truly an honor to be joining the Earnix Advisory Board” said Brian Cohen.   “What impresses me about the company is its unique technology which enables insurance carriers and companies to improve their profitability by better leveraging their customer data and decision-making. The traction Earnix is getting, even during these difficult economic times, highlights the uniqueness of their offerings. This is a company on the move and one I am excited to be affiliated with.”

 About Earnix
Earnix is a leading provider of customer value optimization solutions for insurers and banks.  Earnix solutions are used by leading financial services companies worldwide to optimize customer relationships and drive significant improvements in profitability.  The company is led by a team of seasoned professionals with significant financial services background combined with expertise in optimization technology and enterprise software development.  Earnix is privately held and funded by prominent venture capital firms.  For more about Earnix please visit www.earnix.com.