The Earnix Blog

These days, many industries are spending millions of dollars in research to achieve their customer-centric goals. The insurance industry is no different. Insurers are continually raising the analytical bar to gain a better understanding of their customers. Being able to accurately predict consumer b ...

It is no surprise to anyone that financial services providers recognize the need to change the way they interact with their customers - everyone speaks about a customer centric approach and the need to be a customer centric organization. But what does this mean in practice? What are the necessary st ...