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Conversion & Retention Modeling Done Right: The Four Keys to Success

May 30, 2017

By Trudy Namer Namer

These days, many industries are spending millions of dollars in research to achieve their customer-centric goals. The insurance industry is no different. Insurers are continually raising the analytical bar to gain a better understanding of their customers. Being able to accurately predict consumer b ...
2 Crucial Tips For Becoming A Customer-Centric Insurer

June 8, 2016

By Reuven Shnaps,

I have been talking about the customer-centric insurer for a long time now. In my previous blog, I discussed what being a truly customer-centric organization really means. To succeed in today’s insurance industry, it’s imperative to know and understand what the customer requires in order to make app ...
Are You A Truly Customer-Centric Insurer?

May 8, 2016

By Reuven Shnaps,

It is no surprise to anyone that financial services providers recognize the need to change the way they interact with their customers - everyone speaks about a customer centric approach and the need to be a customer centric organization. But what does this mean in practice? What are the necessary st ...
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