Virtual Summit 2020 - Efficient Personalization & Getting Too Personal


When does personalization become too personal? Lucy Kadets, Product Manager at Earnix, shares a personal example of how personalization missed the mark.

Hear from Lucy about how banks can fully personalize their products with a smart data strategy, the right automation and well-governed pricing and personalization processes. 

In this recording, you will learn about:

  • The right and wrong ways to personalize products
  • The 6 pillars of good personalization 
  • A sample personalization roadmap
  • The benefits of personalization
  • And more
Fill the form to watch on-demand:
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var dom2 = document.querySelector('#form28 #fe264'); var fe264 = new LiveValidation(dom2, { validMessage: "", onlyOnBlur: false, wait: 300} ); fe264.add(Validate.Presence, { failureMessage:"This field is required"} ); fe264.add(Validate.Format, { pattern: /(^[A-Z0-9!#\$%&'\*\+\-\/=\?\^_`\{\|\}~][A-Z0-9!#\$%&'\*\+\-\/=\?\^_`\{\|\}~\.]{0,62}@(([A-Z0-9](?:[A-Z0-9\-]{0,61}[A-Z0-9])?)(\.[A-Z0-9](?:[A-Z0-9\-]{0,61}[A-Z0-9])?)+)$)/i, failureMessage: "A valid email address is required"} ); fe264.add(Validate.Format, { pattern: /\.\.|\[email protected]/i, failureMessage: "A valid email address is required", negate: "true"} ); fe264.add(Validate.Custom, { against: function(value) { return isEmailGoodRmx(value); }, failureMessage: "Only business e-mail address allowed!"} ); var dom3 = document.querySelector('#form28 #fe265'); var fe265 = new LiveValidation(dom3, { validMessage: "", onlyOnBlur: false, wait: 300} ); fe265.add(Validate.Custom, { against: function(value) { return !value.match(/(telnet|ftp|https?):\/\/(?:[a-z0-9][a-z0-9-]{0,61}[a-z0-9]\.|[a-z0-9]\.)+[a-z]{2,63}/i); } , failureMessage: "Value must not contain any URL's"} ); fe265.add(Validate.Custom, { against: function(value) { return !value.match(/(]+)>)/ig); } , failureMessage: "Value must not contain any HTML"} ); fe265.add(Validate.Length, { tooShortMessage:"Invalid length for field value", tooLongMessage: "Invalid length for field value", minimum: 0, maximum: 35} ); var dom4 = document.querySelector('#form28 #fe266'); var fe266 = new LiveValidation(dom4, { validMessage: "", onlyOnBlur: false, wait: 300} ); var dom5 = document.querySelector('#form28 #fe267'); var fe267 = new LiveValidation(dom5, { validMessage: "", onlyOnBlur: false, wait: 300} ); fe267.add(Validate.Custom, { against: function(value) { return !value.match(/(telnet|ftp|https?):\/\/(?:[a-z0-9][a-z0-9-]{0,61}[a-z0-9]\.|[a-z0-9]\.)+[a-z]{2,63}/i); } , failureMessage: "Value must not contain any URL's"} ); fe267.add(Validate.Custom, { against: function(value) { return !value.match(/(]+)>)/ig); } , failureMessage: "Value must not contain any HTML"} ); 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