Mastering Product Personalization via Data Innovation

While many companies talk about banking and insurance product personalization, few have harnessed its full potential. This is largely due to inadequate data, legacy technology, and a lack of centralized ownership.

Drew Lawyer is Head of Business Solutions Consulting at Earnix. Watch his session at Insurance AI and Innovative Tech USA 2021 to:

• Gain a deeper understanding of what Product Personalization is, its value, and what data is most critical to fully automate in the Product Personalization process.
• Identify futuristic opportunities such as ‘dynamic product offering’ that will help to derive value from Product Personalization and allow you to maximize your target KPIs.