Virtual Summit 2020 - Efficient Personalization & Getting Too Personal

When does insurance & banking personalization become too personal? Lucy Kadets, Product Manager at Earnix, shares a personal example of how personalization missed the mark.

Hear from Lucy about how banks can fully personalize their products with a smart data strategy, the right automation, and well-governed pricing and personalization processes. 

In this recording, you will learn about:

  • The right and wrong ways to personalize products
  • The 6 pillars of good personalization 
  • A sample personalization roadmap
  • The benefits of personalization
  • And more
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