The need for Personalization in Insurance
- Personalization
- Customer Centricity
Customers now demand personalized experiences. They’ve grown accustomed to personalization from so many companies they now do business with, across industries – from retail to travel to entertainment to banking and finance – and they’re increasingly expecting them from insurers.
In this eBook, we will:
Describe how personalization, implemented correctly, can help increase revenues, customer retention and satisfaction, and increase your competitive advantage.
Explore some of the common questions asked about insurance personalization.
Understand how a large European Insurer used Earnix’s personalization capabilities to increase add-on sales.
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