Brochures > The need for Personalization in Insurance

The need for Personalization in Insurance

Customers now demand personalized experiences. They’ve grown accustomed to personalization from so many companies they now do business with, across industries – from retail to travel to entertainment to banking and finance – and they’re increasingly expecting them from insurers.

In this eBook, we will:

  • Describe how personalization, implemented correctly, can help increase revenues, customer retention and satisfaction, and increase your competitive advantage.

  • Explore some of the common questions asked about insurance personalization.

  • Understand how a large European Insurer used Earnix’s personalization capabilities to increase add-on sales.

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