Personalized Pricing in a Digital World


Ruwan and Sunil, Principals at Finity Consulting, discuss the Digital Journey post-Covid, the challenges in meeting these new customer needs, and some suggestions on how to solve them effectively. 

In this session, you’ll learn about: 

  • How the pandemic has accelerated the digital process.
  • The importance of moving from manual and outdated processes to a more digital and streamlined process. 
  • The challenges and solutions of personalized pricing, customer elasticity and competitor pricing. 
  • And more.
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